Recent: Questions // all the posts from this category
Building a brand
This is not an easy task…
Lately I have spent most of my time telling the story of one village coffee and sampling to people who have yet to tasted the brew.
Here is what I have found:
People want to support something more than a product. The people who use their spending power to buy One Village [...]
Random thoughts for the way home
I drive three to five days out of the week for my job. I go anywhere from Lehigh, Princeton, Philly, and Wilmington.
I see a lot of changes when drive…
Today I noticed several business’s closing. One of them was a theater, the other was a furniture store. (Why do furniture stores always go [...]
Let the “No” define you and the “Yes” inspire…
I can not stop thinking about how good it felt after a sales meeting when a president of a local grocery store said, “I can not go with your coffee because It would be like shooting myself in the head.” What he was saying in my perspective is: you do not represent what I [...]
